Who we are
We Make Sure Black & Brown Voices Are Heard.
Brands make decisions every day that affect our lives—but too often, Black & Brown voices are left out. That’s where The People’s Panel comes in.
We’re a trusted, high-quality research panel built to ensure real representation in brand decisions. We connect consumers with companies that want to listen—giving you a space to speak up, shape products, and get rewarded for your insights.
Why We Exist
✔ To make sure diverse voices are heard.
✔ To help brands make better, more inclusive choices.
✔ To turn conversations into real change.
💡 Your perspective matters. The People’s Panel makes sure it’s valued.
Sign up now and start getting paid to use your voice.
How It Works:
Join The People’s Panel in 4 Simple Steps
1. Sign Up for
The People’s Panel
Click the sign-up button and complete a quick form to join the community. It only takes a few minutes to get started!
2. Tell Us
About Yourself
We’ll send you a short survey to learn more about who you are, your interests, and the categories, products, and services that matter most to you.
3. Let Us Match
You with Studies
We work behind the scenes to match you with research opportunities based on your profile. When a study fits, you'll get an invite!
4. Share Your Opinions
& Get Paid
Participate in virtual focus groups, interviews, or at-home activities. Share your story, help shape brands, and get paid for your time and insights!